CRE8TIME LIVE from the CHA Connected Gift Lounge at the 65th Emmy Awards!


CHA has teamed up with Elena Lai Etcheverry from Charity Wings, to bring you CRE8TIME LIVE, an online streaming event direct from the CHA Connected Gift Lounge at the 65th Emmy Awards!  Elena will be interviewing craft manufacturers, celebrities, and guests throughout the day and we’ll be bringing this FREE event to you LIVE on Saturday, Sept 21st from 11 am to 4 pm PST.   Join us for all the fun and celebrity spotting!

Keep up with CHA at the Emmys by following us on Twitter, @craftandhobby and the official hashtags: #CHASwag and #CraftingtheEmmys. And don’t forget to join us for CRE8TIME LIVE from the Emmys by logging in here at show time!

Thank you to our Sponsors (current as of 9/17/2013):


ICE Resin
John Bead Corp
Prima Marketing Inc.

Cindale Beads
Crystal Ninja
Jesse James Beads
Kalmbach Publishing Co
Walnut Hollow

CHA Connected Gift Lounge at the Emmy Awards Announcement Ceremony

From the Craft & Hobby Association Headquarters in Elmwood Park, NJ – It’s the First Annual CHA Connected Gift Lounge at the Emmy Awards Announcement Ceremony!

We’re so excited to announce that CHA will be the title sponsor of the Connected Gift Lounge at the 65th Primetime Emmy Awards! The Gift Lounge will take place on Saturday, September 21st at the Nokia Theater. Watch as CHA president & CEO, Andrej Suskavcevic, presents the CHA members who will make all of this happen!

Thank you to our Sponsors (current as of 9/9/2013):


John Bead Corp
Ice Resin
Prima Marketing Inc.

Cindale Beads
Crystal Ninja
Jesse James Beads
Kalmbach Publishing Co
Walnut Hollow

Keep up on all the CHA at the Emmys action by following us on Twitter: @craftandhobby and the official hashtag: #CHASwag and #CraftingtheEmmys.

We’re also happy to announce, CRE8TIME LIVE from the Emmys! This is your chance to watch LIVE streaming interviews straight from the Gift Lounge on Saturday, September 21st! Our Host, Elena Lai Etcheverry from Charity Wings, will be interviewing Stars and Guests and bringing you all the Cre8tivity from the manufacturers attending.

Check back here on the the CHA Blog or our Facebook page for updates and more information on the CHA Connected Gift Lounge at the 65th Primetime Emmy Awards.

Celebs Got Crafty at the #CHASwag Gift Suite – Teen Choice 2013 Recap

We’re back from Los Angeles and just wanted to recap what an awesome time we had at the Connected Gift Lounge at the Teen Choice Awards! Together with our Sponsors: Spellbinders, John Bead Corp., and Kalmbach Publishing Co., we were able to promote crafting and creativity to a very welcoming Hollywood audience. Here are some of our favorite memories:

The Spellbinders team setting up their make-n-take table. Guests who stopped by combined creative fibers with a charm and a bezel for a fabulous bracelet!

The VIP’s all wanted to wear Fernando DaSilva’s jewelry from the Metal Complex Instant Glam by Fernando and Dazzle-It signature programs, part of the John Bead Corp. make-n-take table.

The teen celebs loved learning how to make their very own pair of trendy earrings using a metal riveting technique from the team at Brea Bead Works at the Kalmbach Publishing Co. table.

The Spellbinders team along with Dave from DCWV striking a pose!

Fernando DaSilva and Stephen Glickman from Big Time Rush on Nickelodeon. Stephen was a huge fan of Fernando’s work!

Everyone that stopped by the Spellbinders table loved embossing leather bracelets.

Jayden Maddux, who played “Young Buster Bluth” on Arrested Development, stopped by the Kalmbach Publishing Co. table to create some fashionable earrings.

Lauren Potter from Glee stopped by to participate in the make-n-takes and share why living a creative lifestyle is so important to her!

Rowan Blanchard from the new Disney Show, Girl Meets World, showing off her #pureMichigan “urban-coursage”, made by Detroit area children. Designer Sarah Hodsdon designed the bracelet and the children created them at Maker Faire at The Henry Ford museum. Many kids, not just the ones from Detroit, are in schools where the art program has been cut. By creating/designing hands on projects that integrate math and science concepts, we are able to “sneak” in the arts, and in doing so, safeguard that the next generation of minds will know the wonders of building with their hands and the incredible creativity that is fostered through the arts and crafts. The kids who built these will most likely never have a music class or an art class in school yet, their heroes, these teen choice presenters and award winners, touch them through the language that is universal…. art and music. When we #CRE8TIME to build, we connect in profound ways.

RJ Mitte from Breaking Bad stopped by to sign our marble-dipped surfboard donated by Peachtree Global. This surfboard will later be auctioned off to benefit the CHA Foundation, whose mission is to serve as a catalyst for the purpose of enhancing life through creative expression throughout the world.

We had a fantastic time and want to thank all of all of our wonderful sponsors, the celebs for stopping by,  and to all of you for following along and sharing in the fun! You can view more pictures from the event in our CHA Connected Gift Lounge Photo Album on our Facebook Fan Page.

CHA Members Getting Crafty at Teen Choice!

We interrupt your regularly scheduled weekly activities for an important announcement: CHA will sponsor crafty make-n-take tables at an exclusive event to kick off the Teen Choice Awards this Saturday, August 10, from 9:00 a.m. – 1:30 p.m. PST. Countless people involved in the awards show (which airs Sunday, August 11 at 8:00 p.m. EST on Fox) will have the chance to drop by the Connected Gift Lounge, where they’ll get crafty trying out techniques to make trendy jewelry projects sponsored by CHA members.

Here’s a sneak peek of the make-n-take projects Hollywood-ites will get to create.

Main Image

Bezel Bracelet by Spellbinders

Guests will combine creative fibers with a charm and a bezel for a fabulous bracelet stopping by this table. All guests who share their creations using hashtag #Share5 will be eligible to win one of five $1000 donations to a Spellbinders charity.

teen choice photo for John Bead

Medallion Necklace by John Bead Corp.

Guests will customize their own statement necklaces featuring a gorgeous medallion. Jewelry components are from the Metal Complex Instant Glam by Fernando and Dazzle-It signature programs.

Filename: BKS-67031-CV_08.psdRiveted earrings by Kalmbach Publishing Co.

Wendy Remmers from Brea Bead Works will show celebs how to create a trendy pair of earrings featuring a metal riveting technique designed by Irina Miech. The materials are from TierraCast.

We’re incredibly excited about this amazing opportunity to promote crafting to Hollywood, and we’d love it if you can help us spread the word. Use the official hashtags #CHASwag and #TeenChoice together when you tweet or post about the event. And follow @CraftandHobby on Twitter as the CHA staff tweets live from the event Saturday, reporting which celebs go into the lounge and what projects they make. We’ll also be updating our CHA Facebook Fan Page as well. So don’t miss out all of the action on our social media accounts.

In addition to getting crafty in the lounge, celebrities who come through the lounge will have the chance to sign a marble-paint dipped surfboard. This surfboard will later be auctioned off to benefit the CHA Foundation, whose mission is to serve as a catalyst for the purpose of enhancing life through creative expression throughout the world. Special thanks to Peachtree Global for donating the surfboard and to iLoveToCreate, Kiki Magazine and Sarah-n-dipitous Designs for donating items for the gift bags of SWAG (Stuff We All Get) that celebrity presenters take home.

With your help spreading the word, we’ll let lots of people know this craft connection to this trendy event. Don’t forget to follow along on social media Saturday and then tune into the Teen Choice Awards this Sunday!

New CHA 2010 Winter Show Video

This short video captured at the CHA 2011 Winter Conference & Trade Show in Los Angeles, California January 29 – February 1, 2011 highlights some interviews from exhibitors and attendees.

In a press release issued on February 22, 2011 CHA announced the verified 2011 Winter Show statistics.  The release reports triple digit growth in the new Conference (seminars, events & workshops);  5% larger show floor; 8% increase in new exhibitors to the show; and broader international participation over 2010.  To read the entire release go to   

CHA Issues 2011 Winter Show Stats

In a press release issued on February 22, 2011 CHA announced the verified 2011 Winter Show statistics.  The release reports triple digit growth in the new Conference (seminars, events & workshops);  5% larger show floor; 8% increase in new exhibitors to the show; and broader international participation over 2010.  To read the entire release go to   

“The CHA 2011 Winter Show hosted 5,245 verified trade show attendees. Buyers came from 47 states and Puerto Rico with international attendance from 56 countries including Canada, the United Kingdom, Mexico, Australia, Brazil, Netherlands, and Japan. There were 12 more countries represented this year than in 2010. Almost 80% of all CHA member buying companies attended the Show and 90% of CHA member manufacturers exhibited at the Show.

Some 522 exhibitors filled 193,827 sq. ft. of exhibit space representing a 5% increase in show floor square footage, up from 185,250 sq. ft. in 2010.  Additionally, 110 companies or about 21% of the exhibitors were new to the CHA Winter Show which represents an 8% increase over the number of new exhibitors at the CHA 2010 Winter Show. As of February 17, 2011 93% of exhibitors are planning on exhibiting at the CHA 2012 Winter Conference & Trade Show held in Anaheim, California January 29 – February 1, 2012.”

“The CHA 2011 Summer Conference & Trade Show will return to the Donald E. Stephens Convention and Conference Center in Rosemont, Illinois on Tuesday, July 19 – Thursday, July 21, 2011 with the Conference starting on Monday, July 18, 2011.”

Show photos can be found at

Getting Excited About The CHA Winter Show in Los Angeles?


Ok, the 70th Annual CHA Winter Conference & Trade Show is just a little over a week away and I’m honestly getting excited about heading to Los Angeles. Maybe it’s my recent kick on searching YouTube for LA-related songs & videos or maybe its the snow in New Jersey, but I can honestly say that I’ve been craving the unwrapped sushi dish from LA Market since I was last there last summer.  So imagine my delite when I found out that CHA Winter Show attendees will be able to take advantage of dineLA Restaurant Weeks January 24 – 28 and January 30 – February 4 AND that LA Market is on the LIST!!!  dineLA Restaurant week is hosted by some of LA’s hottest restaurants offering prefixed three-course lunch and dinner specials at discounted prices of ranging from $16-$44. These special restaurant promotions will give CHA Show attendees a chance to taste some great food at great prices. Please click here for list of participating restaurants and offerings.

Like Randy Newman, I LOVE LA!  20 years later the song is still catchy.

Approaching CHA Deadline for Early Bird Hotel Rates

CHA early bird hotel rates close October 22, 2010.  If you haven’t made your reservations yet you can still do so by going to CHA’s official travel partner Par Avion at

Get a look at the area around the LA Convention Center as CHA staffers take a tour and report on what they see…


In a press release issued today, CHA announced several big changes that will enhance the upcoming Winter Show and help the industry focus on the growing need for business education.  Some of those changes include:

 – Name change:  The Winter Show is now officially called the CHA Winter CONFERENCE & Trade Show

 – New one-price structure for education – $25 per person pre-reg for members ($50 on site) provides access to workshops, business seminars, the Show Event/Party, the Keynote presentation, the International Reception, Welcome Reception and the Show Floor (a $250 value)

 New Show Floor Hours will be from 10 am – 6 pm to encourage participation in CHA Education

More information including a Frequently Asked Question Document about the Conference can be found under the CONFERENCE PROGRAM tab at

The complete press release is listed below.


Focus on Education Spurs Renaming of the CHA Winter Show

The Craft & Hobby Association (CHA) is pleased to announce an official name change of the Craft & Hobby Association Convention & Trade Show.  The new name effective immediately is the Craft & Hobby Association Conference & Trade Show. This change reflects the growing importance of education in helping craft and hobby professionals cope and succeed in today’s challenging marketplace by providing greater number of industry professionals with access to CHA’s Trade Show, educational sessions, networking opportunities and special events.

Specific craft and hobby industry education is vital to the health of the industry and respective businesses. According to the 2010 CHA Member Satisfaction Survey providing educational programs pertinent to the craft industry was in the top two requested member benefits. While the majority of respondents reported providing educational programs as an important Association function, 42% have never participated in CHA education. Previous surveys report the two main reasons for not taking classes as schedule conflicts and price.

CHA will implement an exciting new Conference model for its 2011 Winter Show in Los Angeles that will provide all attendees with greater value, more convenient hours, greater networking opportunities, and unlimited access to the CHA Trade Show floor, Conference programs, networking opportunities and special events. This new CHA Conference model mirrors other successful programs currently being used by many leading trade show organizations.

The CHA 2011 Winter Conference will feature educational sessions customized for member types, hands-on craft technique training, a variety of networking opportunities, and provide attendees with unlimited access to all seminars, workshops, and special events for only $25 (an approximate $250 value). This fee is waived for all CHA Trade Show exhibitors. Now all attendees and exhibitors will have access to the CHA Conference including business sessions, networking events, and special events that include the Keynote presentation, Show Event/Party, International Reception and the Welcome Reception for one low price.

To help accommodate this focus on education and to eliminate conflicts, the Trade Show floor hours have been moved an hour later and will run from 10:00 a.m. to 6:00 p.m. during the first three days of the Show. The new show floor hours will provide attendees and exhibitors a full eight hours of Show floor access along with greater flexibility to participate in education and networking opportunities only offered at CHA Shows.

“We believe the new Conference model and Trade Show enhancements are very valuable new benefits to our members,” said Steve Berger, President and CEO of CHA. “They were designed to help all attendees and exhibitors take advantage of as many educational and networking opportunities as possible without the burden of additional costs.”

“Having unlimited access to valuable business education and networking opportunities will provide CHA members with the information and insights they need to successfully navigate challenges and grow their businesses during challenging economic times,” explained Michael McCooey, CHA Board Chair.

CHA Winter Show Update

As most of you have heard CHA sales for the 2011 Winter Convention & Trade Show are going extremely well.  CHA anticipates selling out the South Hall of the LA Convention Center over the next few days but don’t worry there is still space in Kentia Hall.

Additionally, CHA hotels are also filling-up and we are at 51% capacity of the CHA room block.  Current CHA 2011 Winter Show hotel nights (as of Sept 8th) are at 4,058 room nights, that’s 2,521 room nights ahead of the same time period a year ago in Anaheim.   CHA urges all exhibitors and attendees to make hotel arrangements NOW while the lowest rates, and rooms in CHA hotel blocks are still available.

Next week several CHA staff members including myself will be going to Los Angeles for a site visit.  We will be meeting with LA Inc., (the LA Convention & Visitors Bureau), the LA Convention Center Team, the L.A. Live team, members of the LA Fashion District, and other key players during a very quick trip.  We want to witness first-hand all the exciting improvements made over the past 10 years.  So be sure to check back for video clips of our LA experience.

In a letter dated 8/24/2010 Steve Berger, President & CEO, CHA wrote the following:

Dear CHA Exhibiting Member,

I just returned from attending a very successful conference and exposition at the L.A. Convention Center for the American Society of Association Executives (ASAE). The attendees are the CEOs and top management of associations around the world who hold many trade and consumer shows at convention centers worldwide.

Many of these people had not been to the L.A. Convention Center in many years and like some of you, had concerns about hosting an event in downtown L.A. I’m very pleased to report that all of us came away from our meeting extremely impressed with our experience in L.A. and with the brand new L.A. Live Campus where the convention center is located.

During the last two years, the area surrounding the convention center has been transformed into a lively entertainment district featuring great restaurants, nightclubs, movie theaters and a variety of other attractions. The L.A. Live Campus is home to an exciting array of entertainment options, ranging from the Staples Center and Nokia Theater where major concerts and the L.A. Lakers games take place, to Lucky Strike bowling and billiards, ESPN Zone, and much more. There are also a variety of good restaurants, bars, movie theaters, hotels and other attractions just a short, safe walk from the convention center.

For our exhibitor members, this means there is a wealth of customer entertainment options. However, exhibit space in the South Hall is going very fast, with over 50% of 2010 exhibitors already confirmed for 2011 and 74% of these exhibitors have increased their booth space over the 2010 show. Please send in your exhibit space contract as soon as possible if you want to be part of what is shaping up to become a great Show and your best selling opportunity in 2011.


Steven Z. Berger
President and CEO, CHA

Don’t take Steve’s word for it, here is a video from the recent ASAE Conference.  While it’s not OUR show it does give you a sneak peek at the venue, the local restaurants, the community and provides some interesting insight about what professional trade show and meeting planners had to say about the NEW Los Angeles venue.