10 Reasons Why You Can’t Miss the CHA MEGA Show

Featured


mega header

The 2016 CHA MEGA Conference & Trade Show is taking place January 7-12, 2016 at the Anaheim Convention Center in Anaheim, CA.
anaheim

The MEGA Show comes around once a year and is the craft industry’s largest trade show in the US! Global industry manufacturers and buyers attend the Show year after year in order to conduct business, network and discover the industry’s latest trends. It’s your chance to get an entire years’ worth of business done in just six days!

megabuyer2

megabuyer3

Here are the Top 10 reasons why you must attend the CHA MEGA Show in January!

  1. The latest craft industry trends and forecasts are presented on the Show floor and in classrooms
  2. Five days of education, including the EXTRA day you wanted on Thursday, January 7
  3. 400+ manufacturers featuring 12,000+ new products
  4. Exciting special events to celebrate the Show’s 75th anniversary
  5. Everything you want to see – specific product and new exhibitor pavilions, and NEW Show floor exhibits showcasing products in action
  6. More hands-on product workshops led by the industry’s favorite designers
  7. Free retail education from industry experts, sponsored by the Independent Retailer Conference (IRC)
  8. New Business Solutions Pavilion with companies to help boost your efficiency and profitability
  9. Valuable networking opportunities with key industry players
  10. The only place you can conduct a year’s worth of business in SIX days

megablock

Save the Date:
Registration opens this September!
Stay in touch for the latest updates:

CHA FACEBOOK
CHA TWITTER
SEE YOU AT CHA! PAGE
CHA WEBSITE

Paper Arts+ “Meet the Teacher” Blog Post Series

Featured


12886_1092579320757428_2383047932168610894_n

The Paper Arts+ Show is around the corner and Show registration is now open!

Over the next several weeks, we will take the time to get to know some of our Paper Arts+ Workshop teachers through this “Meet the Teacher” blog post series. Throughout the series, you will learn about their art and inspiration, the value in attending their workshops, and what you can expect to learn.

We hope the interviews inspire you to sign up and attend the Paper Arts+ Show!  Click here to view the Paper Arts+ Show Preview Guide.

jeritannerOur first featured teacher is Jeri Tanner from BoBunny.

By combining BoBunny’s newest mixed media products and the festive and fabulous design of its new collection, this workshop will help you to create a memory and record it as well!

Tell us a little about yourself.

After traveling the globe for many years with my husband and children, we returned to the United States to be closer to our families.  Once we were settled, I went in search of a new adventure and accepted a job with BoBunny Press.  My rusty business degree was put back to use. I discovered that scrapbook pages had evolved from photos cut with decorative scissors on acid free 8 ½ x 11 paper decorated with stickers into amazing works of art!

What do you love most about the creative industry?

I love the constant influx of new products, ideas, techniques and applications in the creative industry. Another bonus is getting acquainted with all of the talented people who participate in this industry- from those who design products to finished projects.

What do you love most about teaching workshops?

Teaching workshops gives me an opportunity to watch crafters be amazed at what they can do and to see how they personalize the project with their own creative style.

What value would you place on attending classes offered at live conferences such as the Paper Arts+ Show?

Nobody knows BoBunny like BoBunny!  Whenever you get a chance to take classes from the manufacturer of your favorite products, TAKE IT!  You will create with the newest designs, explore the latest trends, practice new techniques and learn about products you didn’t know we had!

What are the top takeaways that attendees will learn by taking your workshop?

At the Paper Arts+ Show in July, my class will focus on using BoBunny’s “oh soo” fun mixed media, stickable stencils, foil rub ons and more!  Plan to complete displayable projects that sell the products and to obtain skills to teach your customers!

When you’re not teaching, what can we find you doing?

When I am not teaching classes, I am forever trying to get my family scrapbooks caught up! Sound familiar?  I also enjoy golfing, hosting parties, and travel (thus the never ending need to scrapbook!).

Register for the BoBunny Celebration! Workshop today!

BoB

Stay tuned for next week’s blog post where we will feature
Stephanie Barnard from Sizzix!

 

CHA Paper Arts+ Blog Hop – Day 4

Featured


BlogHop800x800rv2

Welcome to Day 4 of the CHA Paper Arts+ Show Blog Hop! The ‘hop has been going great and the participation has been awesome!

We’re in the home stretch and we still have GREAT projects created from exhibitors’ products by CHA Designer Section members for you to see!

How to win:
There will be a “password” at the end of each designer blog post. Make sure you keep track of all of the “passwords.” At the end of the hop on Friday, May 22, you’ll need to use the “passwords” to form a phrase.

The first two people to tweet us @Craftandhobby with the correct phrase will win:

  • 1st Prize: $500 toward travel to the Paper Arts+ Show (trade only)
  • 2nd Prize: $25 AMEX gift card

Follow the #CHAShow hashtag on social media to share in all of the Paper Arts+ Show fun! Also, don’t forget to register for the  Paper Arts+ Show! Registration is NOW OPEN!

Here are your Blog Hop stops for Day 4:

First stop:
CLICK HERE if you dare to see CHA Designer Candice Windham’s inspirational project using product from exhibitor Dare2BArtzy.

Second Stop:
CHA Designer, Marjolaine Walker, put together a great project using product from
Linnie Blooms. CLICK HERE to see pictures of the project and the steps she took to create it!

Tomorrow is the final day of the blog hop! Don’t miss out on the final passwords to complete the phrase! Click here to view the schedule.

Top 5 Reasons to Sponsor a Workshop or Seminar at the CHA 2016 MEGA Conference & Trade Show!

Featured


SAMSUNG CSC

Interested in speaking or hosting a workshop at the CHA 2016 MEGA Conference & Trade Show? Applications are now open! This is a great opportunity to share your knowledge and expertise with buyers.

Here are 5 reasons why you should consider signing up:

1. Get your products in the hands of serious buyers off the Show floor
SAMSUNG CSC 2. Raise brand awareness
SAMSUNG CSC
3. Increase booth traffic through product knowledge
SAMSUNG CSC
4. Build credibility in the creative industry
SAMSUNG CSC
5. Get buyers’ undivided attentionSAMSUNG CSC

APPLICATION DEADLINE:
Seminar/Demo-nar applications are due by August 14, 2015. The deadline to be included in the Show Preview Guide is June 1, 2015.

APPLY NOW!
Due to size limits, filling out an application does not guarantee acceptance. Please make sure to complete the application in full, including your complete bio, references, and both a long and a short description of your subject for marketing purposes.

Fill out the online application today.

MEET THE SPEAKER: MIKE PERIU

Featured


EducationHomePageBanner.noclickhere

CHA’s NEW eCourses are a series of one-hour sessions where you will have the option of learning live, or at your own pace through recorded sessions. They are an easy and efficient way to expand your business knowledge throughout the year!

Our first eCourse, The 5 Step Path to Getting Your Business Loan Funded, will be taught by small business expert Mike Periu.

mike-periu-experto-financieroMike has degrees in Finance and International Business from Georgetown University and is a seasoned executive with over 15 years of experience in small business finance. He is the founder of Proximo, LLC., a leading provider of small business financial education and training services. Mike is also a leading national voice for individual empowerment through financial education and entrepreneurship, having been interviewed over 500 times by national and international media. His appearences include NBC, Univision, CNN en español, Telemundo, HITN, TVE, RTE, SBS, MegaTV and others. Mike also publishes a small business finance blog available here.

Tell us a little about yourself.
I’m originally from New Jersey, but live in sunny Miami now. I have been a business owner for over 15 years and also invest in and advise other small businesses across the country. I studied finance and started my career in the corporate world, but quickly realized that it wasn’t for me. I wanted to use my talents to help families, entrepreneurs and small business owners make better financial decisions. That’s what I’ve been doing for years and that’s what I plan to do for a very long time.

What are the top five takeaways that students will learn by taking your class?
1. Attractive alternatives exist for borrowing money designed for small businesses.
2. How to select the right lender for your particular circumstances.
3. How to prepare your loan request.
4. How to negotiate to get the best terms possible.
5. How to calculate how much money you’ll really need.

What’s the biggest challenge owners face when applying for a small business loan?
The biggest challenge is being small! Traditional lenders are not interested in lending money to small businesses at a low interest rate. They are in the “wholesale money” business; they like to loan millions of dollars at a time. When they have to sell “retail money” – anything under one million dollars – they either decline or charge very high interest rates. My course will teach small business owners how to deal with wholesalers and how to tap new alternative options that are specifically designed for them.

Each week you’ll be covering a different step on how businesses can borrow money effectively. How is this style of learning effective?
Most craft and hobby business owners are busy working on the day-to-day responsibilities of their stores. They usually don’t have much free time, so it isn’t realistic for someone to take two days to attend an intensive training seminar. A couple of hours of lessons and assignments each week is a realistic commitment. Also, by spreading it out over time, students will have the opportunity to absorb all of the information that I’m going to share.

You mention the tide is turning and that money is now available. What do you attribute that to and how can retailers cash-in?
It’s only recently that new technology has allowed the creation of alternative small business lenders that offer reasonable interest rates. In the past, the only options were traditional loan products or very high-interest merchant loans. Today, small business owners are empowered through greater choice. They can cash-in by literally cashing-in! Now, more than ever, is the perfect time to raise money for a business. Interest rates will start going up soon, which will make financing more expensive. The sooner one can lock in a loan, the better the chances that it will be at a lower interest rate.


The 5 Step Path to Getting Your Business Loan Funded begins April 14, 2015 and runs through May 12, 2015.

During this five week eCourse, Mike will take you step-by-step through the following:

Week 1: Figuring Out Your Financial Need vs. How Much You Should Ask For
Week 2: Gathering Your Paperwork
Week 3: Finding the Right Lender
Week 4: Reviewing Your Loan Options
Week 5: Negotiate and Close Like a Pro

This course consists of a one-hour lecture and 30 minutes of discussion. Participants who successfully complete the course will be given access to a complimentary application review.

Register Today!

Online Education at Your Fingertips

Featured


EducationHomePageBanner.noclickhere

The Craft & Hobby Association has a new focus on its education offerings this year. That focus is on your success, by whatever means necessary. We’re going to be providing you with different formats to easily access the can’t-miss education you’ve come to expect from CHA, without ever having to leave the comfort of your home or even your business. All you need is a computer and internet connection.

Here’s what’s available today

eCourses
craftandhobby.org/ecourse
Deep-dive online courses that are set up in a series of one-hour sessions where you will have the option of learning live, or at your own pace, through recorded sessions. eCourses are an easy and efficient way to expand your business knowledge throughout the year. Programs include the following:

Recorded Seminars
craftandhobby.org/recordedseminars
Did you miss any seminars at the CHA 2015 MEGA Show? Here’s your chance to catch up!

Webinars 24/7
craftandhobby.org/webinars
Education at your fingertips! Join our 60-minute educational power-hour webinars conveniently scheduled, recorded, and archived for your access anywhere, anytime of the year.

Thought Leaders
craftandhobby.org/thoughtleaders
Each quarter, interviews will be conducted with top business leaders from within and outside of the craft industry. These thought leaders will answer your questions in addition to providing advice and insights through a web-streamed interview. Here’s the schedule:

ThoughtLeaders


Coming soon in 2015

Online Workshops
craftandhobby.org/onlineworkshops
An exciting new opportunity to learn projects and skills at your convenience, CHA’s online workshops are video craft classes filled with creative inspiration and art instruction. You’ll learn a variety of techniques that you’ll be able to implement immediately in your store or business.

If you are a designer or supplier member of CHA and you are interested in presenting an online workshop, or are an instructor interested in teaching an eCourse, please contact education@craftandhobby.org.

CHA remains committed to providing our members valuable education to keep your businesses ahead of the competition. For more information visit www.craftandhobby.org.

CHA 2015 MEGA Show Brings Industry Together To Showcase Hot New Products

Featured


The CHA MEGA Conference and Tradeshow, the largest event for the craft and hobby industry, concluded a successful 74th annual event, January 9-13, 2015 at the Anaheim Convention Center in Anaheim, CA.  The CHA MEGA Show, produced by the Craft & Hobby Association (CHA), brings together the entire industry for five days of education, networking and product innovation.

mEGA1 MEGA2

Exhibitors began setting-up on January 8th and they quickly brought their booths to life, as they, along with Show staff and the decorators, worked quickly to get the Show floor ready for opening on Saturday morning.

MEGA3

MEGA4 MEGA5 MEGA6

The CHA 2015 MEGA Show drew thousands of buyers from 56 countries to see the newest products coming to market. Good Housekeeping TV, MSNBC, Better Homes and Gardens and a host of other global media outlets were present to get a glimpse of tomorrow’s craft trends, interview small business entrepreneurs, and report on innovation, new products and industry awards of excellence.
MEGA7mega7

As a hub for learning, the CHA MEGA Show Conference offered more than 100 programs including Business Seminars and Workshops, Demo-nars®, Feed Your Brain seminars, Hands-On Labs and Artisan Workshops. Seminars with a focus on technology and social media were popular among attendees.

MEGA9

mega10

SAMSUNG CSC SAMSUNG CSC SAMSUNG CSC

Rachel Shechtman, owner of STORY in NYC, delivered an inspiring Keynote Address on “Rewriting Retail: From Making Sales to Creating an Experience.”   She gave attendees plenty of good ideas on how to re-think their retail space and make it a multi-sensory experience for customers.

IMG_0714 SAMSUNG CSC SAMSUNG CSC

Show opening day on Saturday morning saw the registration area packed with attendees lining up and exhibitors making last minute touches to their booths. The Show floor featured an array of education and interactive activities including an Independent Retailer Conference, product workshops, a Makerspace with live demonstrations a Designer Showcase featuring the hottest craft designers, celebrity appearances, and fashion shows.

megacrowd

ribbon

SAMSUNG CSC

show1

New additions to the Show floor also included an Art & Paint Pavilion, sponsored by the Society of Decorative Painters, that featured the latest art materials and paint suppliers, live hands-on painting demonstrations and a curated art gallery showcasing artists’ best hand-made decorative paintings from all over the world.

show5 how3

The Hot Product Showcases were a top destination area for Show attendees and featured 24 nominees in eight categories.  The winners of the Hot Product Awards, selected by a jury of expert media and celebrity judges, were announced at the CHA 2nd Annual Foundation Gala on Sunday, January 11, 2015. Click here to view the 2015 Hot Product Winners by category.

SAMSUNG CSC SAMSUNG CSC SAMSUNG CSC

show2 show4

The Show had its own Maker Space area, combining tech influenced DIY and inspiring presentations by craft industry innovators, Sarah Hodsdon and Jill Mackay.

maker

The Independent Retailer Conference — dedicated entirely to the unique lifestyle and responsibilities of retail small business owners—was an incredibly popular new Show floor feature that included 15 minute power seminar sessions presented by top small business experts.

irc1 irc2 irc3

More than 400 people attended the CHA Foundation Gala, a charity event to benefit the CRE8TIME Movement, the CHA Foundation’s consumer outreach program that is designed to inspire creativity in everyone.

In addition to the CHA Hot Product Awards other presentations at the Gala included the launch of a grant program with the Kids in Need Foundation (KINF) to support art education in public schools, Industry Awards for Exhibiting with Excellence and the 2015 Hall of Fame Induction Ceremony. Click here to view all awards recipients.

gala gala2

andrej1 andrej2

In 2016, the CHA MEGA Show will celebrate its 75th anniversary edition, January 8-13, 2016 at the Anaheim Convention Center in Anaheim, CA.  For more information visit www.craftandhobby.org.

Click here to view the MEGA Show Facebook photo album.

Final thoughts from the CHA 2014 Paper Arts Show


Well, it’s been a whirlwind ride these last 3 days at the CHA 2014 Paper Arts Show in Atlanta.  I arrived Tuesday and was thrown quickly into the chaotic fun of CHA Workshops.  They were fast paced and informative, with terrific teachers and sponsors that I was thrilled to meet.  The sponsors gave some really great products to the participants to take home, and get more comfortable with so they could use them as teaching tools in their stores. I was really floored by their generosity.  Thank you CHA for allowing me to participate in these super intense and informative workshops.  I learned so much!

wpid-wp-1406659429827.jpegI have to say, after sitting in on the Seminars and group discussions, I have a whole new respect for the challenges that independent stores face.  At the same time, these wonderful store owners continue to seek out new ways to grow and change with the times; looking for ways to incorporate growing trends, sharing obstacles but also rejoicing in the shared triumphs.

20140731_10125320140731_094204There were so many who supported me here at CHA, I couldn’t possibly name them all – but a few standouts: Keli and Tina from CHA, thanks for helping a girl out from time to time; Dave from Spellbinders, thanks for being my camera guy; Stephanie Barnard and Katharina Doyle, I adore you both!  Thanks for the hugs!  I could literally go on and on.  Jason, my guy at CHA headquarters, thanks for the tough love and lastly, thank you Mr. Andrej Suskavcevic, for taking a chance on me!  I miss you all already!

20140730_194217– Terri Burson

Morning Jumpstart from the CHA Paper Arts Section


The final day started off with a bang in the Grand Ballroom at the CHA 2014 Paper Arts Show, with interested store owners gathered in a round table discussion with CHA Staff and key leaders in the industry.  This was a time of sharing and information gathering to find effective ways to promote holiday sales and to discuss how to increase traffic to your store in new and interesting ways.

20140731_083042So what do you need to do?  How do you increase sales and keep people coming back to your store?  How do you grow your following and engage the community?  Let me share some of the hot conversations that took place.

20140731_085840First, find out what products your customers are using and show them the must have accessories that they need to have to go with the items.  Do your research and find out “What’s Hot” as opposed to “What’s New”.  What’s “hot” are the items that are flying off shelves, the hard to stock items; the products that are top best sellers.  What’s “new” may be new items in the market but not necessarily what people are flocking to buy or what’s currently selling.  So there’s the difference.  Ask the right questions!  And while you’re at it, keep PDF printouts to give your customers.  This has come up over and over at the Show this week.  Customers like having tutorials in their hands.  Take a look at the link below to see all of the handouts, graphics and more that CHA is providing here at Paper Arts 2014 to assist you in strategizing your marketing plan.

There’s some great handouts here, graphics and more right at your fingertips!  Go online to www.craftandhobby.org and click on Communities/Sections/PaperArts/downloads/ then, click on Atlanta Handouts. Or, click HERE.

20140731_083055Another topic of conversation at the Jumpstart Session: Do you exhibit at consumer shows?  Consumer shows are another way to promote your store.  Key things you should know for exhibiting are:

  • Find out who else will be there.  Know what they’re selling.
  • Know the price range.  Concentrate on thematic items depending on the focus of the show.  Is it a holiday show?  Bring holiday items.  Is it a summer show?  Baby or kid focused?  Bring products according to the theme.
  • Give great discounts on older products and have discount coupons for your store available.  Is another store selling the same product?  Mark your items accordingly to compete.
  • Let’s face it.  Theft can be a problem.  Keep your big ticket items within view.
  • Have a mock up plan of your booth setup in advance as it can take a long time for setup.  Maximize your space and make sure your booth has a flow.
  • Be prepared to make additional markdowns on items as the day progresses, if sales are slow.

Here’s a few more words of advice from key leaders present today.  Courtney from Creativebug says, find out what’s trending and look for new ways to highlight products in your store.  DIY is very popular right now.  Stamping Fabric?  Show displays of whatever is trending.

Several participants shared their participation with CRE8TIME and companies like Meet up, where you can pay a small fee to set up a “group” and link up to other groups in your region. The premise is to create a social media group so local crafters, and crafters from afar, can join your group.  Have meetings in your store for free, even thematic events, (knitters, scrappers, metal works, art, etc) and build a following in your area.

20140731_090405After the Seminar was over, attendees continued to hang around and share ideas and thoughts with one another.  I spoke with Tonya Minth from The Glitterie in Beechgrove, IN. She’s using Meet up and her group has quickly grown to 300.  She’s even utilizing a local artist for wine/craft events.  Use someone locally with skills to come in and teach at your meetings.  It’s a great way to grow and keep your following.

So much valuable information sharing today.  If you missed it, make it a point to be at one of these round tables the next time you attend a CHA Show.

Thanks again to the wonderful folks at CHA for allowing me this opportunity to sneak a peek at the inner workings of the crafting industry.  I can’t tell you enough what a wonderful time I’ve had getting to know everyone, meeting so many knowledgeable people, and the great new techniques I’ve learned……THANK YOU!

– Terri Burson 

Last Night’s Open Market at the CHA 2014 Paper Arts Show


As I arrived at the CHA 2014 Paper Arts Show Open Market, the line of anxious attendees was already quite long. Everyone was happily chatting with their neighbors while waiting for the doors to open.

20140730_182524At the appointed time, the clock struck and we all filled into the Grand Ballroom. The vendors were ready and waiting and the tables quickly filled up with participants looking for some great bargains. Products ranged in price from $1.00-$75.00 and it wasn’t long before some vendors sold out completely of their stock.

20140730_182707I had the opportunity to chat with many attendees who were overwhelmingly pleased with the evening’s events. I especially enjoyed my conversation with the sweet ladies at my table; Debbie and Louise from Family Memories in North Carolina, and Lisa with Flamingo Finery outside Orlando, FL. They were so nice to answer my numerous questions and in particular, when asked about whether the deals were priced according to their liking? The answer was a resounding YES!

20140730_192626No matter the size of your pocket book, there were offerings for every price range and everyone that I spoke with was extremely happy with their purchases.

As I made the rounds with the vendors, they too were happy with the success of the Open Market, some noting that next time they would have to bring more! I’ll tell you that this crafty girl made a few purchases herself and I too was very happy with my new play things.

I’ve had so much fun getting to know the vendors and learning the history of different companies, like Kaisercraft and how the founder started out building things at the tender age of 7 and how Tilli Tomas is expanding from ribbon into other areas and actually wanted my input (as a crafter/cardmaker) as to what products I’m using and/or seeing used in online forums that I frequent, blogs that I participate in, etc. She had sequins along with her ribbon and fibers. I told her to make more sequins! We adore them!

I also enjoyed chatting up the lovely folks at Paper House Productions. If you missed the “Peace, Love & Sandy Feet” workshop by the wondrous Linda Auclair on Day 1, you missed a treat. However, here’s a link with a tutorial on the shadowbox project so you too can make one – http://www.paperhouseproductions.com/community/paper-arts-day-one/

I was drawn to their booth by the display of military products. I grew up an Army brat so of course, I had to zoom in on the Army selection. They literally have an army of products!

20140730_095150Stickers of all kinds; chalkboard, puffy (I need those owls!) 3-D, die cuts…. you name it.

20140730_095121And a terrific selection of papers to match and coordinate. I was flipping through their product catalog and quickly spied the Wizard of Oz collection. Oh my. There’s no place like home and there’s no place like Paper House Productions.

– Terri