NEW BOOK from CHA Members Kizer & Bender entitled “Jingle Bells Christmas Sells!” will help retailers make the most of Holiday sales.
Christmas never seems to be far away when you work in retail. No sooner have last year’s festivities been wrapped up and the Christmas Sale is done and dusted, than thoughts start turning to the next round of Christmas fun. But, in the flurry of activity, crucial steps can often be overlooked as pressure mounts and retailers grow accustomed to the monotony of year in, year out in‐store preparations. Go to http://www.JingleBellsChristmasSells.com for more about the book.