FOR IMMEDIATE RELEASE
Contact: Nancy L. Jewell
NEW COLORS, NEW TECHNOLOGY THE NEW STAR THREAD
Brilliant new colors, quality performance, a continued good value
(CHARLOTTE, NC) . . . With 32 new designer colors, the finest in Egyptian extra long staple cotton, and 21st century spinning technology, Star machine quilting threads are entering a new season of colorful brilliance and quality performance, all while still remaining an outstanding value for the quilter.
Star threads (www.starthreads.com), designed specifically for the independent quilt shop as well as the long arm enthusiast by the renowned thread maker Coats & Clark, have long been a staple in the quilt maker’s arsenal. The demands of the long arm quilter for a value spool of extra long staple Egyptian cotton thread, required the application of the newest spinning technology. Changing fashion color trends for quilters meant updating the color range, as well.
“Star thread has always been a favorite for many quilters. We wanted to make certain we were giving the quilter a renewed color palette in a thread that is discernibly different from other cotton threads and still maintain our value — up to 50% less per yards,” said Ken Nelson, senior product manager for Coats & Clark.
The new Star is warp mercerized and 3-ply construction, making it a strong, smooth thread, consistent in color, size and performance. High luster and low surface hairiness means little lint and enhanced seam appearance.
In total, Star offers over 100 colors, 59 solids and 46 multi-colors, many of which came from Coat’s global color kitchen, European fashion colors, customer and quilt artist recommendations plus Color Marketing Group and CAUS color forecast trends. Of note are the new multi-colors developed by thread lover, artist and author Terry White (www.threadpaint.com).
“I love Star cottons. The random color changes create interesting effects in your stitching and the multi-colors blend beautifully with the solids,” said White. “They are delicious to work with and there is a lot of thread on the spool.”
The 1,200 yard Star spool is perfect size for quilting a queen size quilt. New modular displays will give the retailer greater flexibility in an attractive contemporary display unit suitable for peg board, counter top or floor display. Accompanying the new Star threads are pre-wound bobbins in 1,200 yard packages, matching the thread’s best selling colors.
For more information, visit www.starthreads.com .