Marderosian Named As Sr. VP & Chief Creative Officer at iLoveToCreate


CHA member, iLoveToCreate has announced that Valerie Marderosian has been named as Sr. VP and Chief Creative Officer.  Congratulations.  See the photo and press release below.


New Sr. VP and Chief Creative Officer of iLoveToCreate, Valerie Marderosian

New Sr. VP and Chief Creative Officer of iLoveToCreate, Valerie Marderosian

Senior Vice President & Chief Creative Officer named at iLoveToCreate™

FRESNO, California (3/22/10). iLoveToCreate™, a Duncan Enterprises Company, announces the establishment of a new position: Senior Vice President and Chief Creative Officer. This follows by one year the decision to change the company’s name to better reflect their commitment to creative enthusiasts.
“The Chief Creative Officer will have responsibility for keeping us in close touch with crafters, ceramists, and other creative consumers who use our product categories,” said Larry Duncan, President and CEO of iLoveToCreate™. “This new position reflects the importance of offering creative inspiration to our consumers and working closely with our customers to ensure our mutual success”.
Valerie Marderosian has been named to this position and will continue reporting to Mark Peters, Chief Operating Officer of iLoveToCreate™. “Valerie has always kept our company in close touch with the creative markets,” said Peters. “In this new position, she will develop leading edge products and services to support our customers and end-consumers’ success. Valerie was previously the Vice President of Sales and Marketing for iLoveToCreate™ and although that scope of responsibility remains, she will transition some of her responsibilities to others as she turns her attention to the new position.
“I look forward to sharing new ideas across the entire creative landscape,” said Marderosian. “Making it easier to experience creativity and the joy of personal accomplishment is what we do, whether we’re talking to relative newcomers or to experienced crafters and ceramic artists.”
This announcement follows a long history of industry innovation. In the last 60+ years, iLoveToCreate™ (until recently, known as Duncan Enterprises) has fostered industry growth with leading edge products and education for ceramic enthusiasts under the Duncan® brand, and a comprehensive fashion art program under the Tulip®, Scribbles® and Puffy brand names. They also produce Aleene’s®, the most recognized and trusted name in crafting adhesives, and recently introduced the Crafty Chica® brand, developed to celebrate Hispanic culture through creativity. Today, iLoveToCreate™ is one of the largest ceramic arts, fashion art and crafting adhesives manufacturers in the world with a strong reputation for excellence in product development, quality, consumer education and health & safety.
About iLoveToCreate™, a Duncan Enterprises Company
iLoveToCreate™, a Duncan Enterprises Company, is a privately-held, family-owned Fresno, California based company that has been a leader in the ceramic arts and crafts industries since 1946. As a manufacturing, marketing, sourcing and distribution organization, iLoveToCreate™ maintains a solid reputation for excellence in product development, quality, education and health & safety. Not one to rest on its reputation, iLoveToCreate™ always strives to explore new avenues of creativity for its core brands, Duncan® Ceramic Arts, Tulip® Fashion Art, Aleene’s® Crafting Adhesives, Crafty Chica™, ilovetocreate.com™ and OA™ Object Art.
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FOR IMMEDIATE RELEASE
Contact:
Alyson Dias
adias@ilovetocreate.com
559-294-3335

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